{"data":{"slug":"mailerlite","name":"MailerLite","vendor":"MailerLite Limited","category":"email_marketing","summary":"Affordable email marketing with automations, landing pages and a free plan, priced by subscriber count.","website":"https://www.mailerlite.com","pricing":{"model":"freemium","freeTier":true,"pricingUrl":"https://www.mailerlite.com/pricing","notes":"Paid prices are for the 500-subscriber tier, read from the USD price table embedded in the pricing page HTML. They increase with subscribers. Annual billing is 10% cheaper.","plans":[{"id":"free","name":"Free","price":{"amount":0,"currency":"USD","period":"month","unit":"account","billedAnnually":false,"note":"Up to 250 subscribers, 2,500 monthly emails."},"monthlyUSD":0,"monthlyCostForSeatsUSD":0,"highlights":["250 subscribers","2,500 emails/month","2 user seats"],"evidence":{"status":"verified","sources":[{"url":"https://www.mailerlite.com/pricing","title":"MailerLite pricing","accessedAt":"2026-10-16","note":"Free $0 up to 250 subscribers. Page pricing data at the 500-subscriber tier (USD): Comfort $12/mo monthly or $10.80/mo billed annually; Power $25/mo monthly or $22.50/mo billed annually. FAQ text says 'starting $12/month' and 'starting $25/month' because prices rise with subscriber count. Saved HTML (curl, 2026-10-16): https://github.com/zarif3624/onelesstool/blob/c52f273bfb22100f19e75cb61587d0bf638e96d1/evidence/mailerlite/mailerlite-us-pricing-2026-10-16.html"}],"verifiedAt":"2026-10-16","verifiedBy":"agent:grok-bot-catalog","notes":"Cross-check: machine (quote matched on fetched https://www.mailerlite.com/pricing, 2026-10-16)"}},{"id":"comfort","name":"Comfort","price":{"amount":129.6,"currency":"USD","period":"year","unit":"account","billedAnnually":true,"monthlyBillingUSD":12,"note":"$10.80/mo billed annually ($129.60/yr) at the 500-subscriber tier; $12/mo month-to-month. Price rises with subscriber count (FAQ: 'starting $12/month')."},"monthlyUSD":10.8,"monthlyCostForSeatsUSD":10.8,"highlights":["Emails up to 10× your subscriber tier each month","Unlimited templates","Dynamic emails"],"evidence":{"status":"verified","sources":[{"url":"https://www.mailerlite.com/pricing","title":"MailerLite pricing","accessedAt":"2026-10-16","note":"Free $0 up to 250 subscribers. Page pricing data at the 500-subscriber tier (USD): Comfort $12/mo monthly or $10.80/mo billed annually; Power $25/mo monthly or $22.50/mo billed annually. FAQ text says 'starting $12/month' and 'starting $25/month' because prices rise with subscriber count. Saved HTML (curl, 2026-10-16): https://github.com/zarif3624/onelesstool/blob/c52f273bfb22100f19e75cb61587d0bf638e96d1/evidence/mailerlite/mailerlite-us-pricing-2026-10-16.html"}],"verifiedAt":"2026-10-16","verifiedBy":"agent:grok-bot-catalog","notes":"Cross-check: machine (quote matched on fetched https://www.mailerlite.com/pricing, 2026-10-16)"}},{"id":"power","name":"Power","price":{"amount":270,"currency":"USD","period":"year","unit":"account","billedAnnually":true,"monthlyBillingUSD":25,"note":"$22.50/mo billed annually ($270/yr) at the 500-subscriber tier; $25/mo month-to-month. Price rises with subscriber count (FAQ: 'starting $25/month')."},"monthlyUSD":22.5,"monthlyCostForSeatsUSD":22.5,"highlights":["Unlimited monthly emails","Unlimited seats","AI writing assistant","Preference center"],"evidence":{"status":"verified","sources":[{"url":"https://www.mailerlite.com/pricing","title":"MailerLite pricing","accessedAt":"2026-10-16","note":"Free $0 up to 250 subscribers. Page pricing data at the 500-subscriber tier (USD): Comfort $12/mo monthly or $10.80/mo billed annually; Power $25/mo monthly or $22.50/mo billed annually. FAQ text says 'starting $12/month' and 'starting $25/month' because prices rise with subscriber count. Saved HTML (curl, 2026-10-16): https://github.com/zarif3624/onelesstool/blob/c52f273bfb22100f19e75cb61587d0bf638e96d1/evidence/mailerlite/mailerlite-us-pricing-2026-10-16.html"}],"verifiedAt":"2026-10-16","verifiedBy":"agent:grok-bot-catalog","notes":"Cross-check: machine (quote matched on fetched https://www.mailerlite.com/pricing, 2026-10-16)"}},{"id":"enterprise","name":"Enterprise","price":{"amount":null,"currency":"USD","period":"month","unit":"account","billedAnnually":false,"note":"Custom pricing, 200K+ subscribers."},"monthlyUSD":null,"monthlyCostForSeatsUSD":null,"highlights":["Custom sending volume","Dedicated support"],"evidence":{"status":"verified","sources":[{"url":"https://www.mailerlite.com/pricing","title":"MailerLite pricing","accessedAt":"2026-10-16","note":"Free $0 up to 250 subscribers. Page pricing data at the 500-subscriber tier (USD): Comfort $12/mo monthly or $10.80/mo billed annually; Power $25/mo monthly or $22.50/mo billed annually. FAQ text says 'starting $12/month' and 'starting $25/month' because prices rise with subscriber count. Saved HTML (curl, 2026-10-16): https://github.com/zarif3624/onelesstool/blob/c52f273bfb22100f19e75cb61587d0bf638e96d1/evidence/mailerlite/mailerlite-us-pricing-2026-10-16.html"}],"verifiedAt":"2026-10-16","verifiedBy":"agent:grok-bot-catalog","notes":"Plan existence confirmed; no price published."}}]},"capabilities":[{"capability":"email-marketing","capabilityName":"Send email newsletters and campaigns","fit":"native","availableOnPlans":"all","scores":{"quality":4,"ease":5,"reliability":4},"skill":"none","notes":"Campaigns, newsletters, segmentation and A/B tests.","limitations":["Fewer advanced reporting features than Mailchimp's top tiers"],"evidence":{"status":"editorial","sources":[{"url":"https://www.mailerlite.com/pricing","title":"MailerLite pricing","accessedAt":"2026-10-16","note":"Free $0 up to 250 subscribers. Page pricing data at the 500-subscriber tier (USD): Growing Business / Comfort $12/mo monthly or $10.80/mo billed annually; Advanced / Power $25/mo monthly or $22.50/mo billed annually. FAQ text says 'starting $12/month' and 'starting $25/month' because prices rise with subscriber count. Saved HTML (curl, 2026-10-16): https://github.com/zarif3624/onelesstool/blob/c52f273bfb22100f19e75cb61587d0bf638e96d1/evidence/mailerlite/mailerlite-us-pricing-2026-10-16.html"}],"notes":"Scores are editorial; features read from the vendor pricing page on 2026-10-16."}},{"capability":"email-sequences","capabilityName":"Send sales email sequences","fit":"native","availableOnPlans":"all","scores":{"quality":4,"ease":4},"skill":"none","notes":"Visual automation builder for welcome and nurture sequences.","limitations":["Free plan automations are basic"],"evidence":{"status":"editorial","sources":[],"notes":"Scores are editorial; features read from the vendor pricing page on 2026-10-16."}},{"capability":"forms-surveys","capabilityName":"Collect information with forms and surveys","fit":"partial","availableOnPlans":"all","scores":{"ease":4},"skill":"none","notes":"Signup forms and pop-ups feed subscriber groups.","limitations":["Not a full survey tool"],"evidence":{"status":"editorial","sources":[],"notes":"Scores are editorial; features read from the vendor pricing page on 2026-10-16."}},{"capability":"website-building","capabilityName":"Build a business website","fit":"partial","availableOnPlans":"all","scores":{"quality":3,"ease":4},"skill":"none","notes":"Landing pages and a simple website builder are included.","limitations":["Basic sites only; not a full website platform"],"evidence":{"status":"editorial","sources":[],"notes":"Scores are editorial; features read from the vendor pricing page on 2026-10-16."}}],"lastReviewed":"2026-10-16","links":{"page":"/tools/mailerlite","replaceGuide":"/replace/mailerlite","api":"/api/v1/tools/mailerlite","markdown":"/tools/mailerlite.md"},"aliases":[],"tags":["email marketing","newsletters","automations","landing pages","small business"],"description":"MailerLite offers email campaigns, automations, landing pages, websites and signup forms. Paid plans are priced by subscriber count; annual billing saves 10%.","whyPeoplePay":["More than 250 subscribers","Unlimited emails and templates"],"hardToReplace":["Simple drag-and-drop editor and automations at a low price","Landing pages, website and forms in the same account"],"dataPortability":{"rating":"easy","notes":"Subscribers and segments export to CSV; templates and automations must be rebuilt elsewhere."},"risks":[{"type":"migration_complexity","severity":"low","note":"Automations need rebuilding when moving."},{"type":"compliance","severity":"low","note":"Account approval and sending reviews can delay first campaigns."}],"replacementWorkflows":[],"workflowsUsingThisTool":[],"overlapsWith":[{"tool":"squarespace","name":"Squarespace","sharedCapabilities":["website-building","forms-surveys","email-marketing"]},{"tool":"wix","name":"Wix","sharedCapabilities":["website-building","forms-surveys","email-marketing"]},{"tool":"brevo","name":"Brevo","sharedCapabilities":["email-marketing","email-sequences"]},{"tool":"cloudflare-workers","name":"Cloudflare Workers & Pages","sharedCapabilities":["website-building","forms-surveys"]},{"tool":"google-workspace","name":"Google Workspace","sharedCapabilities":["forms-surveys","website-building"]},{"tool":"hubspot","name":"HubSpot Sales Hub","sharedCapabilities":["email-sequences","forms-surveys"]},{"tool":"lovable","name":"Lovable","sharedCapabilities":["website-building","forms-surveys"]},{"tool":"notion","name":"Notion","sharedCapabilities":["forms-surveys","website-building"]},{"tool":"airtable","name":"Airtable","sharedCapabilities":["forms-surveys"]},{"tool":"apollo","name":"Apollo.io","sharedCapabilities":["email-sequences"]}],"sources":[{"url":"https://www.mailerlite.com/pricing","title":"MailerLite pricing","accessedAt":"2026-10-16"}]},"meta":{"apiVersion":"v1","dataVersion":"e922ea6e8d18","dataGeneratedAt":"2026-10-16T07:50:26.909Z","docs":"/docs/api","evidenceLegend":"/docs/data-model#evidence","disclaimer":"Prices and capabilities change. Check each item's evidence status and verification date. Savings are estimates, not guarantees."}}