# Brevo

> Email, SMS and WhatsApp marketing with a built-in CRM, priced by email volume rather than contacts.

Brevo (formerly Sendinblue) combines email campaigns, marketing automation, transactional email, SMS/WhatsApp and a sales CRM. Plans are priced mainly by monthly email volume.

- Vendor: Sendinblue SAS (Brevo)
- Website: https://www.brevo.com
- Category: email_marketing
- Free plan: yes
- Last reviewed: 2026-10-16
- Canonical: https://onelesstool.com/tools/brevo
- JSON: https://onelesstool.com/api/v1/tools/brevo

## Plans

| Plan | USD | Unit | Evidence | Source |
|---|---|---|---|---|
| Free | not listed | account/month | unverified | https://www.brevo.com/pricing/ |
| Starter | not listed | account/month | unverified | https://www.brevo.com/pricing/ |
| Standard | not listed | account/month | unverified | https://www.brevo.com/pricing/ |
| Professional | not listed | account/month | unverified | https://www.brevo.com/pricing/ |

## Capabilities

| Capability | Fit | Plans | Limitations |
|---|---|---|---|
| Send email newsletters and campaigns (`email-marketing`) | native | all | Volume-based pricing gets expensive for frequent senders |
| Send sales email sequences (`email-sequences`) | strong | all | Advanced automation needs higher plans |
| Manage contacts and customer records (`crm-contacts`) | partial | all | Lighter than dedicated CRMs |

## Why people pay for it

- Higher email volume
- Marketing automation and A/B testing

## Reasons to keep paying

- Transactional email and marketing in one account
- Pricing by email volume suits large lists that mail rarely

## Risks

- **migration_complexity** (low): Automations and transactional templates need rebuilding.

Data portability: easy — Contacts and lists export to CSV; automations and templates must be rebuilt.

## Sources

- Brevo pricing: https://www.brevo.com/pricing/ (accessed 2026-10-16)