Writing · by Jasper AI, Inc.
Jasper
Jasper generates marketing copy using stored brand voices, audiences and knowledge assets. Pro is a single-seat plan with limits on brand voices, knowledge assets and audiences. Business adds unlimited brand assets, more complex agents (including research and translation workflows), a no-code agent builder and API access. All paid plans include image generation.
- Paid plans from
- $59/seat/mo
- Free plan
- No
- Data portability
- easy
- Last reviewed
- Oct 13, 2026
Plans & pricing
No free plan is listed. Agents and GEO features on Business consume credits per Jasper's rate card.
| Plan | Price (USD) | Highlights | Evidence |
|---|---|---|---|
| Pro | $59/seat/mo billed annually · $59/seat/month on annual billing (12 months paid up front); $69/seat/month billed monthly. |
| Verified· Oct 13, 2026Source |
| Business | Not listed Custom pricing; 12-month minimum term. |
| Verified· Oct 13, 2026Source |
What Jasper does
5 capabilities mapped. Click one to compare every tool that does it.
| Capability | Fit | Quality | Ease | Precision | Team | Plans | Watch out for |
|---|---|---|---|---|---|---|---|
| Write marketing and business copy | Core feature | All plans | Pro limited to 2 brand voices and 5 knowledge assets · Output still needs human editing and fact-checking | ||||
| General-purpose AI assistant | Partial | — | — | All plans | Marketing-focused; general chat assistants are cheaper for broad use | ||
| Generate images from text | Partial | — | All plans | Less control than dedicated image tools | |||
| Run AI agents that complete multi-step tasks | Partial | — | — | All plans | Complex and custom agents need Business · Business agents consume credits | ||
| Research a topic on the web with citations | Partial | — | — | Business | Business plan only · Marketing-oriented rather than general research |
Fit and scores (1–5) are editorial judgements. How we score
Why people pay for it
- Brand voice and style kept consistent across many writers
- Marketing-specific templates and agents
- Company knowledge and audience profiles reused in every prompt
- Image generation included on paid plans
- Business plan API and integrations for marketing workflows
Reasons to keep paying
The honest case for Jasper. If these matter to you, don't switch.
- Stored brand voices, audiences and knowledge assets save setup time in every request
- Marketing teams may have agent workflows built in Jasper's no-code builder (Business)
Risks to know about
- lowip licensing
Review rights and originality of AI-generated copy and images before publishing.
- lowfunctionality loss
General AI chat tools can draft copy but lack stored brand-voice management.
- data portability: easy
Generated content can be copied or exported. Brand voices, audiences and agent setups would need recreating as prompts or files elsewhere.
Overlaps with
Tools that share capabilities with this one — the first place to look for duplicate spend.
Sources & freshness
- Jasper pricing — accessed Oct 13, 2026