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Automation · by Zapier

Zapier

Zapier connects apps with 'Zaps': a trigger in one app starts actions in others. The Free plan allows two-step Zaps. Pro adds multi-step Zaps, premium apps, Paths (branching), webhooks and AI steps. Team adds shared Zaps, shared connections, SAML SSO and up to 25 users. Zapier also bundles Tables, Forms, Canvas and AI Agents. Billing is by tasks: each successful action counts as a task, while triggers, filters, Formatter and Paths do not.

Paid plans from
$19.99/mo
Free plan
Yes
Data portability
hard
Last reviewed
Oct 13, 2026

Plans & pricing

Usage-based within each plan: price rises with the monthly task tier. A task is one successful action; triggers, filters, Formatter, Paths, Tables and Forms steps do not count. Some actions cost more (e.g. a Zapier MCP tool call is 2 tasks; AI steps priced by model tier). With pay-per-task on, overage is billed at 1.25x the base task rate (annual) or 2.5x (monthly), capped at 3x your task subscription. Agent activity is a separate allowance.

Zapier plans and prices
PlanPrice (USD)HighlightsEvidence
Free$0/mo
  • 100 tasks per month
  • Two-step Zaps only
  • Tables, Forms, Canvas
  • Basic Agents and Chatbots
Verified· Oct 13, 2026Source
Pro$19.99/mo
billed annually · Entry tier with 750 tasks/month. $29.99/month on monthly billing. Higher task tiers cost more.
  • 750 tasks/month at entry tier
  • Multi-step Zaps
  • Unlimited premium apps
  • Paths, webhooks, AI by Zapier
Verified· Oct 13, 2026Source
Team$69/mo
billed annually · Entry tier with 2,000 tasks/month, up to 25 users. $103.50/month on monthly billing.
  • 2,000 tasks/month at entry tier
  • Up to 25 users
  • Shared Zaps, folders and app connections
  • SAML SSO and priority support
Verified· Oct 13, 2026Source
EnterpriseNot listed
Custom pricing through sales; annual task limits.
  • Unlimited users
  • SCIM provisioning
  • Custom data retention
  • Technical account manager
Verified· Oct 13, 2026Source

What Zapier does

5 capabilities mapped. Click one to compare every tool that does it.

What Zapier can do
CapabilityFitQualityEasePrecisionTeamPlansWatch out for
Automate simple app-to-app workflowsCore featureAll plansCosts climb quickly with task volume · Free plan: 100 tasks and two-step Zaps only
Run multi-step, high-volume automationsStrong—Pro, Team, EnterpriseLoops and complex data handling are clumsier than in Make or n8n · High volumes are expensive per task
Run AI agents that complete multi-step tasksPartial——All plansAgent activity is metered separately from tasks · Premium agent features are add-ons
Store structured data in a shared database or spreadsheetPartial——All plansNot a full database or spreadsheet replacement
Collect information with forms and surveysPartial——All plansBasic compared with dedicated form tools

Fit and scores (1–5) are editorial judgements. How we score

Why people pay for it

  • The largest integration catalogue (the pricing page cites 9,000+ apps).
  • Non-technical staff can build automations without code.
  • Hosted and maintained: no servers, updates or monitoring to run.
  • Multi-step Zaps with branching, webhooks and AI steps on paid plans.
  • Team features such as shared Zaps, shared app connections and SSO.

Reasons to keep paying

The honest case for Zapier. If these matter to you, don't switch.

  • A 9,000+-app integration catalogue; niche SaaS apps often have a Zapier connector before they have one anywhere else.
  • Reliability without self-hosting: Zapier runs, retries and monitors the automations for you.
  • Ease of use for non-technical teams, so automations are not bottlenecked on engineers.
  • Dozens or hundreds of existing Zaps that would each need rebuilding and re-testing elsewhere.

Risks to know about

  • mediumvendor lock in

    Automations are defined in Zapier's proprietary format.

  • mediummigration complexity

    Moving many Zaps means rebuilding and testing each one, and some apps may lack connectors elsewhere.

  • mediumsensitive data

    Data passes through Zapier's cloud and is stored in task history; check retention settings for sensitive data.

  • lowreliability

    When the task limit is reached without pay-per-task, Zaps stop until the next cycle.

  • data portability: hard

    Zaps cannot be exported into another automation platform; each must be rebuilt and re-tested. Tables data can be exported.

Workflows that replace Zapier

Overlaps with

Tools that share capabilities with this one — the first place to look for duplicate spend.

Sources & freshness

  1. Zapier pricing — accessed Oct 13, 2026

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